Tuesday, April 2, 2013

Quote of the Day

It's not that clean energy will never happen -- it totally will. It's just that it won't come from a wild-haired scientist running out of his basement screaming, "Eureka! I've discovered how to get limitless clean energy from common seawater!" Instead, it will come from thousands of scientists publishing unreadable studies with titles like "Assessing Effectiveness and Costs of Asymmetrical Methods of Beryllium Containment in Gen 4 Liquid Fluoride Thorium Reactors When Factoring for Cromulence Decay." The world will be saved by a series of boring, incremental advances that chip away at those technical challenges one tedious step at a time.

But nobody wants to read about that in their morning Web browsing. We want to read that while we were sleeping, some unlikely hero saved the world. Or at least cured cancer.


David Wong — 5 Easy Ways to Spot a BS News Story on the Internet


No comments: