Quote of the Day

Slogans like “practice random acts of kindness” feel good and are easy to put into practice. But if we don’t take our activism more seriously than that, our motive is probably a desire to feel good about ourselves, to help ourselves or those close to us, or to act out our self-identity. The endpoint of authentic compassion is a desire to do the most good that one can, to be as effective as possible in creating a world with less suffering and destruction and more joy. Figuring out how we can do the most good takes careful thought over a long period of time, and it means moving into new and possibly uncomfortable areas of advocacy. But the importance of taking our activism seriously and approaching it from this utilitarian perspective cannot be overstated. It will mean a difference between life and death, between happiness and suffering, for thousands of people, for thousands of acres of the ecosystem, and for tens of thousands of animals.

- Nick Cooney, Change of Heart