Emotions drive behavior. Every decision is an emotional decision at some level. Whatever your logical reasons are for taking action, you only feel compelled to act on them because of emotion. In fact, people with damage to emotional centers of the brain can list many reasons for taking action but still will not act because they do not have emotions to drive them. This is why craving comes before response. The feeling comes first, and then the behavior.
- James Clear, Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones
- James Clear, Atomic Habits: An Easy and Proven Way to Build Good Habits and Break Bad Ones
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