Tuesday, January 29, 2013

How Behavioral Economics Could Save Both the Fishing Industry and the Oceans

Catch shares are a market-based management tool used in commercial fishing that, coupled with catch limits, have been successful in rebuilding fish populations while improving the efficiency and business of fishing. After decades of failed regulatory regimes, catch shares are working for fish and for fishermen. What's unfolding before our eyes is a global behavioral economics study — one that's delivering major benefits to people around the world.

The Gulf of Mexico red snapper fishery, for example, was on the brink of collapse in the early part of the last decade. Fishermen were limited to 52-day seasons that were getting shorter every year. The shortened seasons, an attempt to counter overfishing, hurt fishermen economically and created unsafe "derbies" that often forced them to race into storms like the boats in The Deadliest Catch.

This short window also meant that all of the red snapper were being caught and brought to market at the same time, creating a glut that crashed prices. Many fishermen couldn't even cover the cost of their trip to sea after selling their fish.

A decade ago, the Environmental Defense Fund began working with a group of commercial red snapper fishermen on a new and better way of doing business. Together, we set out to propose a catch share management system for snapper.

Simply put, fishermen would be allocated shares based on their catch history (the average amount of fish in pounds they landed each year) of the scientifically determined amount of fish allowed for catch each year (the catch limit). Fishermen could then fish within their shares, or quota, all year long, giving them the flexibility they needed to run their businesses.


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